Learn how to craft unique and compelling investment proposals that impress investors
Learn the most important aspects of raising capital to support the startup, operations, growth and expansion of your business.
Everything you need to know about analyzing a market and estimating the size of market demand for a product or service
Learn over 20 specific pricing strategies you can use to attract and retain more loyal customers, boost sales, improve profits, and differentiate your business from competitors.
Learn how to troubleshoot and fix sales problems in your business in a way that improves how well you convert first-time and existing customers to buy more from your business.
Learn powerful strategies for attracting customers, making more sales, and growing your business
Many businesses struggle because entrepreneurs and business owners love to guess. And this guessing often leads to mistakes, failures, and losses in business. Most decisions about what products to sell, what kind of customers to target, the best prices to set, and how to beat competitors, are all based on guesswork and trial-and-error. Businesses that succeed don't depend on guesses. They use market research as a secret tool to understand the market, identify threats and opportunities, and gather important information and insights that help them make business decisions. If you're planning to start a new business or grow your existing business to the next level, you will learn a lot from this course.
Learn how to craft and communicate the value your business offers in a wya that attracts customers and gives you a strong competitive advantage. In this 2-part lesson, John-Paul Iwuoha explains what value really means, how to see it through the eyes of your existing customers, and how to use it to differentiate yourself from your competitors.